Operational Efficiency

Helping a recovery device brand deliver global performance: Vibit's Borderless360 partnership

Published: 17 July 2025

Last Edited: 17 July 2025

Helping a recovery device brand deliver global performance: Vibit's Borderless360 partnership

COMPANY
Vibit is the world leader in advanced massage therapy. Relieve pain naturally, recover faster and perform better with the best massage treatment.

WEBSITE
https://vibit.com.au/

INDUSTRY
Health & Wellness

KEY SERVICES USED
Fulfillment
Direct Domestic
Analytics

VIBIT was founded by childhood friends and former professional tennis players Ash Barty and Sally Peers with one goal in mind: to make recovery tools that actually work—and feel good to use. Their signature product, a hybrid of a massage gun and foam roller, quickly gained traction with athletes and fitness lovers alike. As demand took off in both Australia and the U.S., VIBIT needed a logistics provider that could match their speed, precision, and drive.

The Challenge: Maintain a premium delivery experience across regions whilst scaling

VIBIT’s growth was fast—and international. But with rapid expansion came operational complexity. The team needed to maintain a premium delivery experience across regions while navigating the unique challenges of shipping electronic goods—especially when it came to customs clearance and carrier reliability in new markets. A single delay could impact customer satisfaction and dent the brand's reputation.

The Solution: One connected logistics solution powering VIBIT’s global momentum
Reliable logistics in two key regionsReliable logistics in two key regions

To ensure VIBIT’s growing customer base received orders on time, Borderless360 now handles both fulfilment and shipping for the brand across Australia and the U.S. With 98.1% of orders fulfilled and shipped within 24 hours, the customer experience remains seamless, no matter where the order originates.

warehouse map
Precision inventory, even with electronicsPrecision inventory, even with electronics

Shipping electronic devices often comes with extra layers of regulation and complexity, but VIBIT’s supply chain hasn’t skipped a beat. With a 99% inventory accuracy rate across warehouses, the team has full confidence that stock levels match what’s promised in their storefronts—and that each item is compliant, protected, and ready to ship.

dashboard
A platform that scales with demandA platform that scales with demand

From peak sale periods to global launches, Borderless360’s platform gives the VIBIT team real-time visibility across both regions. With one connected system, they can track performance, manage inventory, and ship smarter—without adding headcount or losing focus on product innovation.

financial analytics

“The support and transparency from Borderless360 have been outstanding. We always know where things stand and can make better, faster decisions because of it.”

Steve Hamilton
Steve HamiltonEcommerce Director at Vibit
Key results
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99% of Vibit's orders are shipped within 24 hours

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B360 helps Vibit to operate in two thriving markets

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With B360, Vibit achieve a 99% inventory accuracy rate

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Vibit - Case studies | Borderless360